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1. Carat Weight
The weight of a diamond is precisely measured in carats. The greatest majority
of diamonds mined are very small in size and larger sizes command much higher
prices. Diamond value tends to rise exponentially with carat weight. Learn how
you can get the most value by selecting a diamond in the upper range of a size
category.
2. Color
Color refers to the absence or presence of body color in a diamond. The most
valuable diamonds are either totally colorless or rich fancy colors. Those that
fall in between with varying amounts of slight body color are graded on a
strict alphabetical scale. Diamonds with the slightest degree of color appear
more brilliant. Learn what color ranges appear white to the untrained eye and
offer good value.
3. Cut
The cut of a diamond not only refers to the shape but more importantly to how
well a diamond is proportioned and polished. The exactness of the cutting has
the greatest effect on its brilliance and sparkle. If a diamond is not well
cut, it will not exhibit maximum beauty regardless of how high its color and
clarity are. Learn how you can determine the cut quality of diamonds and
avoid common deceptions.
4. Clarity
This refers to the absence or presence of flaws (called inclusions) on or in a
diamond. Diamonds with few or no inclusions are very rare and valued highly.
Clarity is graded using the GIA scale based on the size, number, location, and
type of inclusions found in a diamond. At Earth Treasures, we can teach you how
to select the right clarity for beauty within your budget.
5. Certificate
Any significant diamond purchase should be accompanied by a grading report
(often referred to as a "cert") from a well-respected grading laboratory. This
assures you of an unbiased opinion of the important characteristics and grades
of the diamond you are buying. Some laboratories are stricter and
detail-oriented producing a highly respected document. Learn what a cert does
and does not disclose and how to protect yourself.
6. Cost
All of the above C's must be factored in plus other subjective criteria in order
to arrive at a fair selling price. One must realize, though, that diamonds are
not cookie cutter duplicates of each other. Two diamonds of seemingly matching
qualities can appear very different when compared side by side and command
different prices. Profit margins must be considered, but more importantly, the
level of service before, during, and after the transaction. Learn why you'll
experience greater satisfaction with a purchase from Earth Treasures.
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